New Delhi, India

1 - 4 years | Salary : ₹ 45000 - ₹ 85000

2 years ago | 5676 | 707 Applied

Job Description

This role requires a strong grasp of current marketing tools and strategies, and the ability to lead integrated digital marketing campaigns from concept to execution.

Key Responsibilities:

1. Develop and Implement Marketing Strategies:

   - Plan and execute all digital marketing, including SEO/SEM, email, social media, and display advertising campaigns.

   - Design, build, and maintain our social media presence across all digital channels.

2. Content Creation and Management:

   - Create, curate, and manage all published content (images, video, written, and audio/podcast).

   - Collaborate with internal teams to create landing pages and optimize the user experience.

3. Performance Monitoring and Reporting:

   - Measure and report the performance of all digital marketing campaigns and assess against goals (ROI and KPIs).

   - Conduct market research and analyze trends to identify new opportunities and improve campaign performance.

4. SEO and SEM Management:

   - Optimize content for the website and social media platforms.

   - Manage and improve online content, considering SEO and Google Analytics.

Qualifications:

- Proven experience in digital marketing or a similar role.

- Excellent understanding of digital marketing concepts and best practices.

- Experience with B2C social media, Google Adwords, and email campaigns.

- Skills and experience in creative content writing.

- Analytical mindset and critical thinking.

- Excellent communication and interpersonal skills.

- Bachelor’s degree in Marketing, Business, or related field.

Preferred Skills:

- Knowledge of web analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).

- Familiarity with web design and development.

- Experience in setting up and optimizing Google Adwords campaigns.

- Up-to-date with the latest trends and best practices in online marketing and measurement.

More Info

Job Type/Timing

Freelancer-work

Industry Type

Marketing and Advertising

👤 Roles

Fresher

Education

Other

🧠Skills